We recently heard the following from one of your citizens:
I first heard about Bacon Salt about 8 or 9 months ago on a syndicated radio program you guys were on when I was going to school in Wisconsin. I was intrigued by Bacon Salt, but alas–I now live in Canada. I have patiently been waiting for you to get your product into some Canadian grocery stores, but to this point haven’t seen any come onto your blog. In fact, I am a pastor, and this Sunday I just couldn’t resist the opportunity to tell your story of Bacon Salt in my sermon. I would love to be able to tell my church members that even they can now buy Bacon Salt in Canada. I think your idea is great, and I look forward to the day when I don’t have to pay more to ship your Bacon Salt just over the boarder than you charge for the Bacon Salt to begin with. I am telling your story as a great example of perseverance in dedicating your lives to bring the world bacon flavored food. Pretty cool. Just don’t forget you’ve got an entire country up here north of the 49th parallel and we love bacon too.
First of all, we’d like to apologize, deeply and sincerely, to your entire country. We regret that you to have to pay exorbitant shipping charges to get our product there, and we don’t want to cause an international incident. This is NAFTA country after all.
Second, we’d like to personally appeal to your retailers. There are pastors that are now praying in church that Bacon Salt gets delivered to their shores, so we’re guessing that there should be a market for us there. If you’re a retailer in Canada, email us. If you love Bacon Salt and you shop at a grocery store in Canada, please ask them to stock it (those comment cards really do work).
Third, we would like to throw you a bone. We know that all things maple have special significance up there, so we’re coming out with a Maple Bacon Salt for the holidays. If you’ve read our story, you know that we tried and failed to make a tasty maple flavored Bacon Salt in our early days. Well, we’re happy to report that after many requests from our Canadian customers, we’ve now succeeded and Maple Bacon Salt v2.0 is officially delicious.
And if you want to get really crazy, write your MP’s and ask them to name Maple Bacon Salt as the Official National Condiment of Canada. You’ve got a national anthem, a national bird (the loon, GREAT choice!) and a national beer (Molson the last time we checked). A National Condiment designation will ensure that the Bacon Salt supply flows like Molson throughout all of Canada.
Thank you for your time/Merci pour l’aide que tu m’as apportée.